TikTok Video Ideas for Book Promotion
Format: Instagram Live or StoriesUse Instagram Live or Stories to host a Q&A session. Invite your followers to ask questions about your book, your writing process, or anything else they’re curious about https://quickspin-software.com/. This interactive approach can create a stronger bond with your audience.
Format: ReelIntroduce your audience to one of your book’s characters through a short, engaging reel. Share interesting traits, background stories, or pivotal moments from the book. This helps readers form a connection with your characters before they even open the first page.
Collaborating with other authors can help you reach a broader audience. Consider hosting an Instagram Live event with another author in your genre, where you can discuss books and writing tips, and answer fan questions. This cross-promotion helps both of you grow your follower base.
As an author, building a connection with your readers is just as important as writing your book. One of the most effective platforms for doing so is Instagram. With its highly visual nature and engaged user base, Instagram offers an ideal space for you to showcase your book, give readers a glimpse into your life as a writer, and build a community around your work.
Book Fair Promotion Ideas
Once you’ve built a solid online presence, consider running ads on platforms like Facebook, Instagram, and Amazon. These ads can help you reach readers who love books similar to yours. Start with a small budget and tweak your campaigns as you gather data.
Authors like Colleen Hoover have achieved remarkable success with Amazon ads, demonstrating the platform’s potential to reach a vast audience. Self-published authors have also used Amazon’s advertising services (AMS) to achieve bestseller status. Genre fiction authors often utilize competitor targeting, a tactic where their ads appear alongside similar books. Publishers, too, have found success scaling campaigns across multiple titles. Consider partnerships that deliver results; you can learn how to improve influencer marketing ROI. Seasonal campaigns around holidays like Christmas and Mother’s Day also offer effective opportunities to boost sales.
Promo site prices range from free to hundreds, and well-chosen promotions reach their intended audience, increase sales, and minimize expenses. To be clear, this list of sites does not endorse or recommend one service provider over another, and please keep in mind links worked at the time recorded but may change.

Once you’ve built a solid online presence, consider running ads on platforms like Facebook, Instagram, and Amazon. These ads can help you reach readers who love books similar to yours. Start with a small budget and tweak your campaigns as you gather data.
Authors like Colleen Hoover have achieved remarkable success with Amazon ads, demonstrating the platform’s potential to reach a vast audience. Self-published authors have also used Amazon’s advertising services (AMS) to achieve bestseller status. Genre fiction authors often utilize competitor targeting, a tactic where their ads appear alongside similar books. Publishers, too, have found success scaling campaigns across multiple titles. Consider partnerships that deliver results; you can learn how to improve influencer marketing ROI. Seasonal campaigns around holidays like Christmas and Mother’s Day also offer effective opportunities to boost sales.
Promo site prices range from free to hundreds, and well-chosen promotions reach their intended audience, increase sales, and minimize expenses. To be clear, this list of sites does not endorse or recommend one service provider over another, and please keep in mind links worked at the time recorded but may change.
Book Promotion Poster Ideas
If you’ve written a book—or you’re thinking about writing one—there’s a bigger opportunity waiting for you than just royalties or Amazon reviews. You can use your book to build a business. Not in a vague, “wouldn’t that be nice?” way.In a concrete, strategic, scalable way. Follow our step-by-step path from author to entrepreneur—and how to…
If you need to write on the poster, we would suggest you go with the Foam Boards. Then select the Dry Erase Lamination. We also encourage you to order the Dry Erase Marker Kit under the accessory option. This comes with an eraser and cleaning liquid to make sure the board remains clean and free from stains since the markers are very compatible with the lamination we use. Writing on Regular Posters cannot be erased.
For your large format poster to be a success, you need a compelling design that clearly communicates what you want to say. Here are a couple of design tips to keep in mind while creating your custom posters:
TikTok Video Ideas for Book Promotion
-Consult with author re: social media & website and overall strategies and concepts-Build website mock-up(s) for review-Setup social media accounts, optimize and begin building a following and engaging with potential customers-90-second book trailer creation & YouTube advertising to reach approx. 10k viewers
Make sure every post invites engagement. End each video with a question, ask viewers to give their opinion on whatever you’re discussing, or find some fun, creative incentive to get users to comment. Videos with lots of engagement get more views!
MindStir Media has provided top-notch book publicity and book promotion services to authors for over a decade. With the help of our best book publicists and book promoters, we have launched numerous bestsellers and award-winners in various genres.
TikTok videos are great to repurpose as Reels for Instagram or as Shorts for YouTube. Or consider linking to them in your email newsletter or sharing them on your other social media platforms. You might gain some new followers in the process.
Of course! We recommend a 3-month campaign (and we offer campaigns up to 6 months upon request as well) but if an author already has an author website, for instance, we can either help revamp the current version if needed or remove the service altogether and adjust the price accordingly. We don’t want an author to pay for a redundant service. You can also utilize our division, MindStir PR, to purchase features in major online publications. MindStir PR is a top PR firm in the US.